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Monday, November 24, 2014

ARCCOS Now at Apple Stores


ARCCOS, the first club-to-cloud system offering GPS, live stat tracking and Tour analytics, is available now at all Apple Stores nationwide and online at www.apple.com.  Featuring a set of 14 virtually weightless sensors, ARCCOS joins a small group of sports tech products Apple has selected to showcase in its nearly 260 locations.

According to the company, each ARCCOS sensor easily attaches to the end of a club grip. Once paired via Bluetooth to the ARCCOS iPhone app, the system seamlessly integrates with a golfer’s game, allowing them to view stats in real time as they play. It requires no alterations to pre-shot routines, additional devices, tapping, or other hindrances to enjoyment and improvement.

“Our core consumers are very tech-forward, savvy individuals whose purchasing habits closely align with the large and knowledgeable customer base Apple has established,” said Sal Syed, CEO and Co-Founder of Arccos Golf. “The leading-edge technology found in ARCCOS is unlike anything in golf and we’re very excited for players to experience it for the first time.”

ARCCOS is available at select golf retailers nationwide. Along with GPS for more than 16,000 courses in North America, the system captures critical data for your game, providing players with instant access to information on distances hit, club averages, driving accuracy, greens in regulation, sand saves, putts and more. This helps golfers identify patterns and refine tactics before, during and after each round.

Further bolstering the system is the proprietary ARCCOS Tour Analytics platform developed in conjunction with golf’s most renowned statistician, Peter Sanders. Drawing from Sanders’ work with PGA Tour star Zach Johnson and many others, it automatically breaks down a players’ handicap into five key components – driving, approach, chipping, sand game and putting. This allows players to:

  • Gain insight into what every shot means
  • Understand exactly how each part of their game contributes to scoring
  • Explore comparative data in each of the five components from golfers with the same handicap
  • Evaluate patterns across their entire golf history, supporting refinement of on-course tactics

More than just a tool for the individual users, ARCCOS is utilized by top instructors. It helps their students recognize and correct faults, such as club distance gaps, noticeable shot dispersion patterns and other problem areas.

Among many other books, Dave Donelson is the author of Weird Golf: 18 tales of fantastic, horrific, scientifically impossible, and morally reprehensible golf

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